Buy The Start-Up of You on Amazon

The Start-Up of You

Adapt to the Future, Invest in Yourself, and Transform Your Career

by Reid Hoffman, Ben Casnocha

A blueprint for thriving in your job and building a career by applying the lessons of Silicon Valley’s most innovative entrepreneurs.

LinkedIn cofounder and chairman Reid Hoffman and author Ben Casnocha show how to accelerate your career in today’s competitive world. The key is to manage your career as if it were a start-up business: a living, breathing, growing start-up of you.

Why? Start-ups—and the entrepreneurs who run them—are nimble. They invest in themselves. They build their professional networks. They take intelligent risks. They make uncertainty and volatility work to their advantage.

View on Amazon
Free with an Audible trial

Recommendations: 2

Categories: Business & Careers

Reading time: 45 hours


Reid Hoffman
Entrepreneur, Venture Capitalist, and Author

I tend to give out my two books a fair amount, partially because you can sign it and you can make it very personalized, and it becomes a very personal touch gift.

Michael McCullough
Entrepreneur, Investor, and Physician

It has a lot of principles in it for young people right out of college, or kind of in the middle of their twenties and such, to think about how to pursue their careers.