Zig Ziglar's Secrets of Closing the Sale
by Zig Ziglar
Full of entertaining stories and real-life illustrations, this classic book will give you the strategies you need to become proficient in the art of effective persuasion, including how to project warmth and integrity, increase productivity, overcome objections, and deal respectfully with challenging prospects. This new edition includes fresh opening and closing chapters as well as tips and examples throughout that illustrate the relevance of these truths in the marketplace today. Also includes a foreword written by Tom Ziglar.
Categories: Business & Careers• Marketing & Sales
Reading time: 12 – 13 hours
Some of his politics and outlook on life are extremely dated and I disagreed with them but the fundamental principles of goal setting and motivation and the fear people have of saying yes when you sell to them, those were the three sections of the stuff, just kept me going again and again and again. So if you just listen to one story, if you’re into selling, listen to that story ten times–you can’t listen once; ten times–you’ll become a different kind of salesperson.