George Raveling

Sports Marketing Director

George Raveling is an former college basketball player and coach. He played at Villanova University, and was the head coach at Washington State University (1972–1983), the University of Iowa (1983–1986), and the University of Southern California (1986–1994).

Raveling has been Nike's global basketball sports marketing director since he retired from coaching in 1994. A former FOX Sports Net color commentator, he is a member of the Naismith Memorial Basketball Hall of Fame.

Book Recommendations


Whiplash

by Joichi Ito, Jeff Howe

A dominant conversation in America is the future, the future. Get to the future first. What’s the future going to look like? I started to realize you need to understand more about the future and what it is and what the potential on.

George Raveling, source
View on Amazon
Free with an Audible trial

Buy Blue Highways on Amazon

Blue Highways

by William Least Heat-Moon

It gives you a look at America from a perspective that you wouldn’t normally – what you find out, even in these little towns around America, there’s not a whole lot of difference. People, they have their anxiety, they have their joys, they have their visions. One thing I noticed was that people in the smaller towns tend to lead a much simpler life. Their values are a lot more sustainable. What I mean by that, they have fixed values that they’ve grown up with from a child, and they’ve never compromised. It’s a great book.

George Raveling, source

The True Believer

by Eric Hoffer

It’s every bit as contemporary as – in fact, if there was one of these books that I would say that someone should pick up and read right now, I would say it’s so applicable, even though it was written in ’51 is The True Believer by Eric Hoffer. I don’t think you can get it in hardback now, but it’s a marvelous book.

George Raveling, source

Life is So Good

by George Dawson, Richard Glaubma

Life is So Good is about a black young man who was a slave and, at 98 years old, he decides that he’s going to teach himself to write. It’s a fascinating story about [how] he never allowed his environment to imprison him.

George Raveling, source

The Obstacle Is the Way

by Ryan Holiday

The books that I’ve given away the most lately are Ryan [Holiday]’s two books, Obstacles and Ego is the Enemy. I give Ryan’s books away a lot. One thing that I like about Ryan’s book is it’s easier to carry because it’s smaller. I can get a little bag, and I can put 12 of them in there.

George Raveling, source

Buy Ego Is the Enemy on Amazon

Ego Is the Enemy

by Ryan Holiday

The books that I’ve given away the most lately are Ryan [Holiday]’s two books, Obstacles and Ego is the Enemy. I give Ryan’s books away a lot. One thing that I like about Ryan’s book is it’s easier to carry because it’s smaller. I can get a little bag, and I can put 12 of them in there.

George Raveling, source

12 Rules for Life

by Jordan B. Peterson

This was one where I happened to go in to Barnes and Noble the day the book arrives, and I go through it, and it passes my test. I get back to the hotel, and I start reading the book. Before I know it, it’s 2:00 a.m., and I’m still – the guy’s got me hooked already. I would say I probably have given away somewhere between 20 and 30 copies of that to friends.

George Raveling, source